Things are not looking good for Glenn Beck and FNC. Not only have over 200 advertisers left Beck, and the network has been reduced to virtually giving away his ad time, but Fox News viewers are leaving his show in droves. Since January, Beck has lost 33% of his audience, or roughly 1.4 million daily viewers. The worst news for Beck is that this has been a steady erosion, and the viewers are not coming back.
Color of Change today announced that their organized boycott of advertisers on FNC's Glenn Beck is costing the network $600,000 a week, even though Beck just set a personal record for viewers last Thursday, his show as gone from $1.06 million a week in ad revenue in early August to $492,000 last week.